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UK djs provide SoundTrack for parties in Brazil
Reported by Macey
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Submitted 02-08-06 16:38
When you think of Brazil, you may conjure up images of the carnival in Rio, or trekking in the Amazon, world cup footballers or tanned beach volleyball players. How about hard dance parties? Not really what sprang to mind, right?
Well if one person has their way, then the Brazilian hard dance scene is about to take off. On Saturday 5th August a handful of UK djs are aiming to take the roof off the venue in Porto Alegre where the first SoundTrack party is being held.
SoundTrack is the brainchild of the very determined and extremely talented Lisa Oscar who has been hard at work finalizing the details for this landmark event. I caught up with Lisa to get the low down before she jetted back to Brazil.
Lisa Oscar
When did you first arrive in London and were you into dance music back in Brazil?
I initially came over in Summer 2001 as a tourist for a couple of months. When I returned to Brazil I realized that I had fallen in love with London, so I came back here to live in 2002. Before coming to London, I didn’t really have any exposure to dance music although I did occasionally come across it via a much younger Eduardo Herrera who dj’d in my home city, Porto Alegre. I was mainly listening to stuff like The Cult, Depeche Mode, Suzanne Vega, New Order, Snap . . . real 80’s stuff!
Knowing how many Brazilians love the hard dance scene here in London and the fact that this genre is not widely represented in Brazil, at what point did you decide you wanted to take the UK hard dance sound to Brazil?
A couple of years ago I thought it would be fun to throw a party together over there with my friends from London who DJ: Macey, Toxigen, Brendon, and a few others. I spoke to them about it and they were all up for it . . . so that was towards the end of 2004.
In January 2005 I went back to Brazil for a holiday and to do some investigations on the feasibility of putting it all together with market research on the demand for such an event. I received positive feedback from everybody that I spoke to and returned to London highly motivated with a firm decision in my head that I was going to make it happen.
How many UK based djs are playing at SoundTrack and how did you select who was going to play?
There will be 10 UK based djs playing hard house/NRG, hard dance, techno, acid techno and psy trance.
Having attended loads of events over the last few years, I’ve hand picked the djs whose sets I really enjoy.
Representing hard house/NRG we’ve got Lucy Fur, Steve Maynard & Vikki Ward; techno/acid — Marcopilf, Slacky & Pete Rothy; hard dance — Macey; and psy trance — Toxigen and M.A.N.
Have you had much experience on the promotion side of the dance scene, and did you think your first SoundTrack party would be on such a grand scale?
I’ve not been directly involved in promotion, however, I have had quite a lot of involvement in the hard dance scene via my dancing with LAK:UK and occasionally helping out the original Brazilian queen of hard dance, Maria Never Enough www.neverenoughevents.com (plug plug!)
In Brazil I worked as a creative director within an advertising environment and a production assistant in the media industry, so this has equipped with the skills, knowledge and connections to put SoundTrack together.
Lisa & Maria Never Enough
How long has the planning for this event been underway, and what hurdles have you faced putting it all together?
I had the idea at the end of 2004, January 2005 I did my research in Brazil and in January 2006 I begun working full time on the project. As for the hurdles, there have been many, it’s been one huge learning experience that only makes me more determined.
The main arena for this soiree is in a park in the centre of Porto Alegre and holds 6500 up for it party people. Tell us about the charity involved with the party and what other things are happening away from the main stage area?
When I thought of putting SoundTrack together I wanted it to be more than just a dance event; I wanted something positive and lasting to come out of it. I had worked with a charity that helps children with AIDS and I provided free creative direction for their advertising campaigns. I wanted to further this, so I’ve collaborated with the two of the major Brazilian AIDS charities. They will have an area where they will be promoting AIDS awareness with educative flyers, free contraceptives etc. Those who attend the event and bring food and clothing donations will receive a discounted on-the-door entrance; these donations will subsequently be distributed to the poor and needy by the charities.
Aside from the main arena, there will be 3 marquees. One will feature local djs; one featuring a bar; and finally one dedicated to cultural activities, which will feature traditional Brazilian percussion and dance performances, with an area for the AIDS charities.
Being a choreographer, can we expect many dancers and other production at SoundTrack and will you be taking to the podium to strut your stuff at some stage during the night?
Jolene and myself from LAK:UK will be dancing with the assistance of local performers.
SoundTrack hasn’t been planned as a one off event. What plans for the future do you have for SoundTrack and hard dance in Brazil?
The plan is for the event to take place once or twice a year, with tours across the major cities of Brazil, both south and north. The djs who perform at the first SoundTrack will be offered residencies and further DJs from London will be invited over to bring in new elements and to give them a chance to play at a big event on the other side of the world.
Stay tuned for Macey’s tour diary as he gives us a first hand account of this and no doubt numerous other parties as they go LARGE in Brazil for SoundTrack . . .
Photos courtesy of Lisa Oscar. Not to be reproduced without permission. Share this :: : : :
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Other Features By Macey: Dean Holley gives you the lowdown on Tribal Dance Celebrating Spin's first birthday with Dan Andres Macey’s Oz + Thailand Tour – Feb/Mar 2005
The views and opinions expressed in this review are strictly those of the author only for which HarderFaster will not be held responsible or liable.
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Comments:
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From: dani d on 2nd Aug 2006 22:19.15 Nice interview Lisa!!Keep it good work!!
From: Adam Symbiosis on 3rd Aug 2006 15:24.26 Hope it goes well mate! I've heard some interesting things about the scene over there.
From: Maria on 3rd Aug 2006 17:58.50 Sending my all love and best wishes to you Lis and all the guys who will play in Brazil for SoundTrack. I will be there in spirit!!! Big kiss...mmmmwwwwhhhhhhhaaaaaaa
From: El Capitano Pete on 3rd Aug 2006 19:03.42 Just about to get on the plan to Rio, this is going to be an experience to say the least!
From: Flip on 3rd Aug 2006 23:33.44 All the best to Slacky, Pete, Marc, Lisa and everyone else involved! I so wish I could be there! It's going to be an experience and a half!
From: Jennie B on 4th Aug 2006 13:46.53 GO MAYNARD!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!
You will rock!!!
From: Kamora on 4th Aug 2006 14:02.22 Good luck to everyone involved
From: JAY B on 9th Aug 2006 17:44.41 Great work !!! WE in Brazil are looking foward to open the doors between Brazil and England to bring the hard dance scene to rock this place the way we should ...
From: sunvisordude on 9th Aug 2006 20:42.18 the reason why i like brazil is because they don't have harddance. hopefully it'll never take off and techno, electro, tech-trance and psy-trance will forever remain the strongest in the club scene.
From: Kiko on 11th Aug 2006 00:29.05 Sorry sunvisordude, but I have to disagree. Things are slowly changing in Brazil and hopefully we'll have hard dance here. My dream (and am sure is Maria's and other Brazilians' dreams) is to see a hard dance tent in the Skol Beats festival. Would be wicked to have Frantic or HeatUK djs playing down here, not despising the other genres.
In fact, people here are getting fed up with psy trance gigs, as they are taking place everywhere every weekend. Hard is the future!
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